Tuesday, March 25, 2014

Frank Robinson - Island Events " three words" DMC!

I was honored when recently asked to be a guest blogger for Mumtaz Marketing, Joella Hopkins has long been both a friend and someone I admire from both a personal and professional level.

My name is Frank Robinson, I own and operate Island Events,  a luxury based Destination Management Company ( DMC) based in Hawaii.

For those of you not sure of what a DMC actually does  I urge you to visit the ADMEI (Association of Destination management Executives International) for a better definition, but we are, simply put:  a professional services company, possessing extensive local knowledge, expertise and resources, specializing in he design and implementation of events activities, tours transportation and program logistics. In short SPECIALISTS. 

Often times people will ask us - “why do I need a DMC, won’t my venue do all of the things you offer?” The response is a clear and concise NO. I can assure you with 20 years of experience working in luxury hotels as a catering manager and DOC , there is no way I could have ever done all that a DMC could offer our clients, and my own job at the same time.

Venues such as resorts and hotels are (hopefully) experts at managing their property or “footprint”, some are not and we help there too. We are able to be an extension of the venue or hotel when guests are off property. We work as a liaison for our client to partner with the best and most appropriate industry vendors available. We have volume contracts with many, so often times we can actually save you money.

      In Hawaii we generally manage corporate incentive programs that are 4 and 5 days in duration, but often  DMC’s in many cities manage individualized single evening events that might prove too complex for the standard event planner.

   Here is the thing, if you are planning a stand alone event at a local venue that requires decor,  lighting, entertainment or catering, then a great and professional event company like Mumtaz would be an ideal option for assistance - they ROCK! However when you add complexities to the event such as holding it in a city far away from where you are based, managing individual and group transportation, hotel accommodations,  registration staffing, activities, VIP services, security, marketing, permitting, airport hospitality services, insurances and often to a multi day program - a good DMC is the best friend you can find!  We are able to assist and manage all of the program elements - often times partnering with an event or marketing company like Mumtaz to manage the elements we would need to outsource. Think of us like you might a general contractor when building a house, managing all of the elements through subcontractors to deliver the the finished product - an amazing experience for your guests!


     So why partner with a DMC?  We are experts in the areas we live and work in; this equates to many benefits for our clients such as savings related to time, finances and expenses, ROI on experiences and a sense of security  as we help you overt or manage your way through the day to day stresses of operating events .  

I am blessed to live and work in one of the worlds most desirable locations, Hawaii. There are few places on earth as pretty with all of the luxuries, sensibilities and amenities as one could find in any other american city. I could go on and on about what we do but I thought some photographs might be a better way to share our story . . . 

                       Enjoy and A Hui Ho!

Wednesday, March 19, 2014

LWVLA Leadership Awards Dinner

The League of Women’s Voters of Los Angeles, Educational Fund, celebrated their annual Leadership Awards Dinner on Thursday, March 21, 2013 at the Intercontinental Hotel in Century City.  This year’s Award Recipient were Ms. Renee Chacon, Founders Award, Barbara Jacobs, Business and Community Leader, and Ricardo Sanchez, El Vacilon de Mandril, Latino Radio Personality. Of course Mumtaz Marketing and Events had to be behind the scenes putting together this great celebration. It was a busy night with a very successful silent auction filled with great company and lots of fun!
It was a fantastic night where honorees, attendees and organizers of the event joined in celebrating the hard work of this year’s honorees, who contributed so much to further develop our beautiful city of Los Angeles.  Isn’t it wonderful to know that such great efforts are not overlooked and are highly valued by members of our community? This was yet another great opportunity to see some of the good people of Los Angeles shine through their work. 

 Here is a recap of the success of the Silent Auction awards dinner.

 Banquet Hall  
Promote on Social Media  
Ricardo Sanchez  &  El Mandril 
MC Wendy Burch KTLA
Silent Auction Table
 League of Women Voters of Los Angeles 2013 Celebrating Leadership Awards
Photo credits:  Emily Ivey
The proceeds from Leadership Awards Dinner benefited the LWVLA Education Fund, a 501 organization that raises funds to help the organization provide educational programs and services to the community.
  Stay tuned for more Mumtaz updates  :)

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Thursday, March 13, 2014

Mumtaz' Fall 2013 Highlight Reel

It's our Fall 2013 Highlight Video! It's always a blast to get these reels together! Hope you enjoy as much as we enjoy putting together the events, traveling for business, and creating new relationships!

Monday, March 3, 2014

Just a little Ground Breaking! Greenland USA's Metropolis Project in DTLA

Talk about a whirlwind project! It's was three weeks of let's "Make it Happen!" We were very excited to be working with the new big project in town... the Greenland USA's Metropolis project. The Ground Breaking Ceremony took place literally on the first day of construction! It was truly a ground breaking - as we closed the event construction crews began to come on to the lot! Since it was a morning event we planned to load in as much as possible the day before... including the construction vehicles that we were using as a backdrop for the dirt digging ceremony. And, Joella had to take a moment to play... 
Ok, so back to serious. Last minute signage going up! Greenland USA is a part of Greenland Group based out of Shanghai, China. Luckily, Mumtaz President has a background working with Asian client's as there was a cultural and language learning curve. It was very exciting working with new people on a fabulous new project in DTLA. So, the event details... we wanted to try to keep the company and project logos prominent in everything because not only was this an event to introduce the project to the community, but also the company.  The project is the 1st phase of the $1-billion dollar venture constructed on the vast parking lot along the Harbor Freeway, just north of Staples Center and L.A. Live. This major endeavor includes the future home for a 38-story residential skyscraper and a luxury hotel, altering L.A.’s skyline. Dignitaries who attended the ceremony enjoyed an American breakfast and an Asian-inspired breakfast, champagne and entertainment. Catering was provided by Someone's In the Kitchen - all we can say is ROCKSTAR service! Amazing!
It was kinda like the magic hour when it hit 945am - We started the procession of the two Chinese Dancing Lions. It's always wonderful to see in person - it takes a team to put together a truly exciting and heart pounding (to the drums) performance. East Wind Youth Group... Outstanding.... So, they started at Registration and moved into the event to perform the traditional good will blessing!
Our Greenland USA CEO, I Fei Chang and Greenland Group CEO Mr. Zhang preparing to make their offering to the lions.
After the formal remarks we unveiled the "dirt digging" stage... It was tons of fun to watch the over 40+ media outlets push for position. So proud of our team - our PR rep, Christie, rocked the house!
In addition to other dignitaries - above are Greenland USA CEO, I Fei Chang, Central City Association's President, Carol Schatz, L.A. City Councilmember Jose Huizar, Greenland Group CEO Mr. Zhang, Mayor Garcetti's Deputy Mayor Kelly Bernard, and LA Chamber President Gary Toebben.
Afterwards guests were invited to head a block away to view the full model of the project in Greenland USA's new Los Angeles office. Media were also invited to conduct their full interviews in their new conference rooms.
We have to give a special shout out to our team! 1st to the amazing Kristi Schoenrock at A Rental Connection. You always pull magic out of thin air for us! Thank you... Can't forget our vendor partners too: Jorge - J&M Entertainment, Flo - Red Carpet Systems, Kent - Z Valet, Mike - M2 Printing, Emily Ivey and Earl Gibson - Photography, Joann Roth Oseary - Someone's In The Kitchen, Jaime - Draken Security, and Shereen - Wisteria Lane Florals.