Showing posts with label blog. Show all posts
Showing posts with label blog. Show all posts

Tuesday, November 8, 2011

SME at BlogWorld Expo 2011

Hi all! SME’s Event Assistant Ely here! I recently had the chance to attend BlogWorld & New Media Expo at the LA Convention Center Nov. 3-5. BlogWorld is the largest expo centered on the blogosphere and all the different social media components involved. It was aTwitter, Facebook and FourSquare mecca!
I was able to attend and learn from some of the industry’s leading bloggers and social media experts but I do have to say I have a favorite presentation. C.C. Chapman’s simple and right to the point approach to social media with a smartly titled “Content Rules, But Common Sense Rocks!” session stole the show for me. 

Here are my favorite tips I picked up from C.C. Chapman: 

Speak in Human: Blogging should be an extension of a brand and shouldn’t be written like a thesis paper! 

We All Make Messes: We’re all human, if a tweet or status post goes bad, deleting isn’t always the answer. It shows integrity when brands own up to PR mistakes and go with the flow. 

Respect: Value what your content says and readers will value it! No one likes a sell out.

Since we're talking about social media, don't forget to Like us on Facebook and follow us on Twitter: @MumtazMarketing, @SimplyMumtaz and @MumtazEvents!